Advertising Designed for Senior Living
We implement targeted advertising programs for Memory Care, Assisted Living, Independent Living facilities and more that increase occupancy, generate a steady flow of qualified leads, and reduce placement costs.
We do this by bidding on very specific Google search terms, geo-targeting a small radius around each facility, managing how much we pay for each click, and other tactics that result in profitable and reliable placements.
Are you paying too much to acquire new residents?
High Referral Costs
Referral services charge exorbitant fees (e.g. A Place For Mom’s $8,000 per placement).
Lack of Tracking
Many companies to not have proper tracking in place to properly manage their advertising and sales efforts.
We've developed strategies that lower cost to acquire new residents
Up to a 95% cost savings
Referral services often demand exorbitant fees, with companies like A Place for Mom charging up to $8,000 per placement.
In contrast, we’ve successfully helped our clients significantly reduce costs, achieving an efficient $300 cost per qualified lead.
Accurate Tracking & Monitoring
We’ve found that tracking phone calls is one of the most effective ways to measure whether advertising campaigns are bringing in new patients. By using custom phone numbers that record and log calls, we can clearly identify which leads are turning into real business. This also allows us to filter out calls from existing patients, vendors, or job seekers—so we’re not wasting ad spend. Call tracking is just one part of our proprietary system designed to deliver measurable, immediate results.
Show Your Ads on Google
Our Google Ads strategy for memory care has worked for many clients and we deliver consistent results.
Targeted Google Search Ads
We target only highly relevant keywords and have systems in place to prevent irrelevant searches/traffic.
Geo Targeting
Chance are most of your clients come from specific zip codes. MAV ads will work with you to set up specific geo fencing for all ad campaigns.
Ad Copy
We use compelling ad copy that highlights your facility’s unique benefits and drives action.
Conversion Tracking
Calls and Forms are fed back into the advertising platforms to ensure we focus on what drives results.
Local SEO
We ensure your business profiles are properly set up, which includes:
- Google Business Profile
- Yelp
- Apple Maps
- Bing Places for Business
These profiles are important because aside from being found online, they allow for customers to leave reviews, thereby building trust, and are now being used by AI engines like ChatGPT, Gemini, Perplexity, and more.
More of our services
Search Engine Marketing
Pay Per Click advertising is the foundation of any digital marketing strategy. It generates the highest returns because consumers show intent. We design strategies across Google and Bing to maximize results.
Social Media
Social media helps create a splash in the market and is a great way to find your target audience. Our team focuses on Facebook, Instagram, Tik Tok, Reddit, Snapchat, and LinkedIn.
Strategy
Marketing is one aspect of a successful business. We work to identify areas of concern, provide solutions, and implement. Example projects include call tracking, sales training, operations excellence, email marketing, and customer LTV maximization.
Are you ready to deliver results with your Facility?
Schedule a 1:1 call with our CEO, Vitaliy, to discuss how we can help grow your business.