Results

Case Studies

Proof, not promises. Here is what happens when the strategy, tracking, and execution line up.

Concierge medicine

Seattle concierge medical practice

We rebuilt a concierge practice's site, fixed its tracking, and reworked paid search across Google and Microsoft, lifting weekly leads 48% with no rise in cost.

439 pages migrated to a fast, secure stack

Eco-tourism & travel

East Africa safari operator

We found a safari operator's WordPress site had been hacked, rebuilt it on a fast, secure stack, migrated the full catalog without losing SEO, and run its paid search.

$69 cost per lead, vs $10,000+ per aggregator placement

Senior living

Sarasota senior-living community

A senior-living community used lean, well-tracked Google Ads to win families directly, for a fraction of what a national referral aggregator charges per placement.

78% of paid calls were not prospects, until we fixed the signal

Memory care

Florida memory care community

A memory care community's ads looked like they were thriving. Call tracking showed most conversions were not prospects at all, so we cleaned the signal.

64% more leads, quarter over quarter

Solar & home services

Colorado solar contractor

In a brutally competitive solar market, we grew a contractor's leads 64% while cutting cost per lead, and made them the number one advertiser in their market.

2x booking rate, year over year

Urgent care & emergency medicine

Multi-location urgent-care group

We grew a multi-location urgent-care group's booked visits, nearly doubled its booking rate year over year, and proved Demand Gen was adding conversions, not stealing them from search.

29% of ad spend was bleeding on one risky keyword we caught

Automotive compliance testing

Carb Diesel Test

A mobile diesel-testing service was bleeding ad budget on government and competitor searches. We cleaned up the account, fixed its tracking, and rebuilt the site.

$5K+ in broad-match clicks going to the wrong audience, which we cut

Automotive (PPF & ceramic coating)

Alset Custom

A high-end PPF and ceramic shop was paying for clicks from car washes and dealerships, with no negatives protecting the account and no way to measure leads. We fixed all three.

1.5x return on ad spend, with a high-scrutiny catalog kept approved

E-commerce & supplements

Direct-to-consumer supplements brand

We keep a men's-health supplement brand's catalog approved in Google's strictest category, while the account runs a healthy return on ad spend across Search, Shopping, and Performance Max.

Sold deals fed Google's bidding, instead of surface-level form fills

Real estate development

Real estate developer

A developer's Google Ads were burning budget on low-quality placements. We rewired the account to bid on real, sold deals, and added Demand Gen as an incremental channel.

Millions in annual ad spend, optimized to qualified leads

Health insurance

Enterprise health insurer

Managing millions in annual ad spend for a national health insurer, we wired the call stack into Google so Smart Bidding optimizes to qualified leads, not surface clicks.